FIG&VIPER is a new & upcoming brand produced by gal model 植野有砂/Arisa Ueno who most recently modeled for BLENDA. BLENDA, SCawaii, ViVi & the new magazine KATY have features of this brand in the October issues. I actually first discovered it when fellow model Akane Suda posted about it back in August & have been meaning to talk about it since then.
The concept for the debut collection is GREEDY GIRL. It's a little bit GYDA, a little bit EGOIST, kind of SLY & very blogger & on-trend. Here are some photos from the lookbook~
I'm interested to see how this brand fares against mainstays with a similar style... Any thoughts so far?